My Veritas GMAT® instructor mentioned vendor changes for the GMAT®. I thought I knew all the changes going on, but some research revealed some interesting changes coming in the next year. I've mentioned a few before, but for my own records, I thought I'd summarize them all.
1)GMAC® is changing the school codes in order to track where test takers send their test scores and to enable more granular levels of marketing data. Although I don't know for sure.... I'm thinking that this will allow GMAC® to create additional revenue sources by selling more detailed reports to business schools and media outlets for marketing campaigns. Source
2) Vantage Learning entered into an agreement with ACT Inc. to provide computer-based essay scoring for the Essay portion of the GMAT® beginning in 2006. ACT will provide essay scoring by human raters that will be combined with automated essay scoring provided by Vantage Learning (Using IntelliMetric(TM), an new automated essay scoring engine). The engine ws developed by compiling and comparing the results of essays that were scored by expert human essay scorers. These results entually formed the core database utilized by the engine to score all essays not yet seen by the essay scoring engine. During the evaluation, IntelliMetric was used to score 500 responses to six GMAT® test prompts with results similiar to human raters with a perfect and/or adjacent agreement 96-98% of the time. These results are significantly better than the current computer engine. Source
4) The latest statistic on GMAT® score increases for repeaters is roughly 30 points.
3) On March 17, more than 50 people affiliated with GMAT® test-prep companies attended an info session in New York about the ongoing transition of the exam to new vendors Pearson VUE and ACT.
Although complete details were not fully available, some things that will change beginning in 2006 will be:
Improvements to the test-taking experience
GMAT® score reporting
GMAC® will distribute an upgraded software that will replace the existing POWERPREP® software and offer such enhancements as the ability to retain feedback from a practice GMAT® session for review at a later point.(It's about time)
GMAC® expects to hold another briefing for test-prep organizations later in 2005, when the transition will be further along. Details on this event will be released when they are available. Source